Tezin Türü: Yüksek Lisans
Tezin Yürütüldüğü Kurum: Orta Doğu Teknik Üniversitesi, İktisadi ve İdari Bilimler Fakültesi, İşletme Bölümü, Türkiye
Tezin Onay Tarihi: 2019
Tezin Dili: İngilizce
Öğrenci: Pelin Aydıner Juchat
Danışman: Eminegül Karababa
Özet:
This study is based on a six months ethnographic research conducted in
Ankara with yoga trainers and yoga teacher training course attendees.
Individuals subject to the study were dreaming of creating an
alternative space, adopting a new profession and a new way of life by
becoming professional yoga teachers. While the neoliberal dynamics that
lead to the need for such an escape were questioned, the
commercialization and institutionalization of yoga and yoga teacher
training programs were also analyzed. This study suggests that the
process of becoming a yoga teacher and the current yoga market dynamics
cause individuals to face with, and conform to the neoliberal ideologies
which they were trying to escape from.