DESIGNING IN A CROSS-CULTURAL CONTEXT: AN ANALYSIS OF BRAZILIAN, ITALIAN, JAPANESE AND TURKISH STUDENTS' DESIGN METHODS


Nichetti C., Bertoletti R., Van der Linden J., Bohemia E., KAYGAN P. , Bernardes M.

21st International Conference on Engineering and Product Design Education (E and PDE), Glasgow, England, 11 - 13 September 2019 identifier identifier

  • Publication Type: Conference Paper / Full Text
  • Volume:
  • Doi Number: 10.35199/epde2019.32
  • City: Glasgow
  • Country: England

Abstract

The objective of this article is to analyse the relationship between the use of methods and processes used in the local mobility projects of Global Studio 2018. The Global Studio is an annual project that promotes the exchange between groups with different cultures and that covers different countries. In 2018, the proposed theme was solutions for local mobility and the countries involved are Brazil, Italy, Japan and Turkey. For this, projects developed in the disciplines of the design course were analysed with graduates of design courses of different universities. The methodology includes analysis of the records of the processes and methods used, stories in the blogs and analysis of the proposals developed by the students. The data obtained was analysed qualitatively and quantitatively. Based on parameters adopted for this study it was possible to generate a score that represents the level that each team fulfilled the tasks to reach its design solution. Comparing the teams scores it was possible to identify a pattern that suggests that interactions between teams have relevant effects on each team performance.