Annual Meeting of the Ergonomics-Society, Nottingham, United Kingdom, 01 April 2007, pp.291-296
This paper aims to provide an overall picture of fun in product design by analysing users' understanding of fun and comparing the findings with the related human-computer interaction (HCI) literature. The results reveal that users interpret fun from many different viewpoints, which can be categorized under four subject headings: functional qualities, enchanting qualities, visual qualities and metaphorical qualities. These keyword categories constitute a valuable database for product designers to understand users' perception and expectations in relation to fun, and are suggested as helpful for designing fun products that expansively fulfil users' needs.