Non-profit organisation (NPO) collaboration in industrial design education enables tutors to bring real-life problems to the design education context. Only in recent years, good practices of NPO collaboration implemented in the studio and elective courses are seen in industrial design education. Within the scope of this paper, 20 tutors from 10 industrial design departments in Turkey who have carried out educational projects in collaboration with over 30 diverse non-profit partners in their undergraduate courses were interviewed. Based on the thematic analysis, this paper explores design problems studied in collaboration with NPOs in the context of industrial design education together with tutors’ perspectives on the motivations of actors for collaboration, and the benefits and challenges of collaboration. This paper offers three collaboration models on NPO collaborations in education and aims to achieve an extensive and outsider point of view rather than a restrictive, case-specific, insider viewpoint towards these collaborations.