Copy For Citation
AYGÖREN O., YILMAZ C.
in: Ideas in Marketing, Krysztof Kubacki, Editor, Springer International Publishing, pp.91-94, 2015
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Publication Type:
Book Chapter / Chapter Research Book
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Publication Date:
2015
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Publisher:
Springer International Publishing
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Page Numbers:
pp.91-94
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Editors:
Krysztof Kubacki, Editor