Research Information System
International Conference on Business and Technology on Navigating the Technological Tide - The Evolution and Challenges of Business Model Innovation (ICBT), Cambridge, Canada, 19 - 20 April 2024, vol.1082, pp.509-518, (Full Text)
The remarkable advances in technology and the rise of digital products and services have brought an undeniable convenience to our lives. However, this progress comes at a cost to the environment, with the internet currently accounting for 3.8% of global carbon emissions. In response to the challenge of digital sustainability, this paper proposes a comprehensive approach to reduce the environmental impact of digital products through sustainable UI/UX design practices. Through a detailed examination of existing literature, market study analysis, and primary research, the study identifies a lack of awareness and standardised guidelines for integrating sustainability into UI/UX design. To address this gap, the paper presents a holistic web-based system comprising educational resources and practical tools, that will aid the design community in developing energy-efficient products on the web. This research contributes noteworthy insights to promote an eco-friendly design practice within the industry thus contributing to a more environmentally conscious digital landscape.